Professional sports teams that use technology to help elevate the fan experience are the ones who are winning. Meg Ryan, VP of Marketing Strategy for the Atlanta Hawks, joins Rob Cressy to talk about how the Hawks are using technology to make the experience better for their fans. From Augmented Reality and Virtual Reality, to improving the mobile experience, using blockchain, and bringing the “at home on your couch” experience to the arena.
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In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports & Cress Media, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business.
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- Rob Cressy -Twitter: @RobCressy – Instagram: @rob_cressy
- Meg Ryan – Twitter: @ATLHawks – Instagram: @ATLHawks
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